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What Makes Us Different 

  • WhatsApp-First: No downloads, no friction—just support where you already are.
  • AI-Powered Personalization: Weekly tips tailored to your baby’s age, emotional needs, and chosen support stream.
  • Local Mum Groups: Connect with mums nearby in moderated WhatsApp groups.
  • Safeguarding Built In: Our AI scans for distress signals and unsafe advice, alerting human moderators when needed.
  • Ethical Design: Trauma-aware, emotionally resonant, and built for real-world impact.